Celtic Mobile, a MVNO built by and for Celtic FC supporters has officially launched

MVNO Celtic Mobile

MVNO Celtic Mobile has officially launched today.

Hail Hail, the long wait is over for Celtic FC fans, as Celtic Mobile, a new Mobile Virtual Network Operator (MVNO), has officially launched today.

Celtic Mobile stems from a year-long dedication to understanding the nuances of fan interaction and ensuring every aspect of the MVNO perfectly mirrors the Celtic FC brand. โ€œWe never rushed it,โ€ a representative stated, highlighting the deliberate approach to match everything from communication style to visual branding with the clubโ€™s iconic identity.

This isnโ€™t just another mobile service; itโ€™s a meticulously crafted extension of the Celtic fan experience, born from a deep understanding of supporter behavior and an unwavering commitment to the clubโ€™s brand.

This commitment has clearly resonated, with an astonishing 25,000 people already signed up even before the official launch.

Celtic Mobile is utilizing not one, but two Mobile Network Operators (MNOs) to offer the best of the market. This strategic dual-MNO approach ensures fans have access to optimal connectivity tailored to their specific needs.

Beyond the network, Celtic Mobile has taken full control of its roaming strategy, platform, and pricing, promising a seamless and cost-effective experience for fans, whether at home or abroad.

With its launch, Celtic Mobile is poised to be more than just a phone service; itโ€™s an immersive brand experience designed by fans, for fans.

Celtic Mobile is rewarding its loyal fanbase from the get-go. After activating their SIM, fans will be automatically entered into monthly prize draws with the chance to win exclusive rewards. These include coveted Celtic Park hospitality packages, match tickets, authentic signed merchandise, and unforgettable fan experiences.

The Celtic Football Club, commonly known as Celtic, is a professional football club in Glasgow, Scotland. The team competes in the Scottish Premiership, the top division of Scottish football. The club was founded in 1887 with the purpose of alleviating poverty in the Irishโ€“Scots population in the cityโ€™s East End area. Today the club has fan communities around the world.

Author: Allan T. Rasmussen
Allan is a MVNA/MVNE/MVNO specialist with hands-on experience from more than 65 projects in both competitive and greenfield markets. His expertise includes business case development, execution, launch and growth strategies. Advisor and consultant to mobile network operators, MVNA, MVNE, MVNO, National Regulatory Authorities, Government Agencies, Broadcast Companies, TMT Industry Associations, Innovation and Investment Banks.
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